About Us

AB Publicity is a dynamic public relations agency specialising in the arts and entertainment industry. For more than two decades, we’ve been helping productions, performers, and organisations capture attention, build audiences, and sell tickets.

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We pride ourselves on our hands-on approach: we go the extra mile, embrace challenges, deliver detailed reporting, and—above all—get results. At AB Publicity, “spreading the word” isn’t just what we do, it’s what we love.

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Founded in 1999 by Amanda Buckworth, AB Publicity was born from a genuine passion for theatre and the arts. Amanda began her career as a publicist with Kinselas, the Gordon Frost Organisation, Marian Street Theatre, and Glen Street Theatre. With an early background in acting, she brings an insider’s understanding of the stage and a lifelong dedication to championing the arts.

 

Today, AB Publicity develops and delivers results-driven publicity, promotional, and social media campaigns. Our carefully tailored media strategies ensure the best exposure for each brand, event, or production—placing your story in front of the right audience at the right time.

 

Current clients include Willoughby Symphony Orchestra, Bonnie Lythgoe Productions, Australian Shakespeare Company, Michael Boyd Productions, and the Australian Musical Theatre Festival.

 

At AB Publicity, we believe in creativity, commitment, and connection—helping your production shine both on and off the stage.